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09th January, 2024

The Walt Disney Company’s Josh D'Amaro and his team had introduced this amazing hashtagengineering marvel, a friendly hashtagrobot at SXSW this year. This robot can make dynamic maneuvers, such as including falling down and getting back up, as well as performing a somersault. Motion-capture data has been used to create movements that evoke emotion.

It’s fascinating how Walt Disney Imagineering draw new characters, bring them to life just through imagination, engineer & animate them and get an heartwarming reaction from the audience. The ‘Art & Science’ of hashtagstorytelling is the secret to how they amaze their guests in Disneyland Parks and deliver memorable experiences. Engaging storytelling techniques will build on their legacy of creativity and innovation for a world that can always use just a little more hashtaghappiness.

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